Struggling to be found?
Are you tired of being lost in the sea of search engine results? Let us help you rise to the top with our expert SEO services. Based in Sutton Coldfield, Birmingham, we specialise in everything from keyword search of your competitors to on-page optimisation.
Our services also include social media integration, page ranking, link building and Google My Business optimisation. Plus we’ll provide you with a detailed performance analysis and report to help you track your progress. Take control of your online presence today.
What is SEO?
Not sure what SEO is or why it's important? No problem! SEO, or Search Engine Optimisation, is the key to getting noticed on the internet. Even if you have an amazing website and provide a great experience for your visitors, you won't see the level of traffic you want without it.
The most effective way to increase your traffic is by improving your SERP, also known as your search engine rank.
In fact, over 35% of users click on the first result in Google, compared to less than 2% for the 12th result. A strong SEO strategy can make a huge impact on the number of visitors to your website.
How do you improve your SEO?
We know that keyword research is the most crucial aspect of a successful SEO campaign. Without it, you won't be able to create quality content that resonates with your audience.
That's why we take the time to carefully research your audience and identify the keywords that will drive the most traffic to your site. With our help, you'll be able to build a solid foundation for your SEO efforts and start seeing real results.
Use of keywords
Now that you've done your keyword research, it's time to put those keywords to work. But how do you use them in your content without sounding awkward? Think about what you want your page to be known for and compare that to the keywords you identified during your research. Then, use those keywords in a way that flows seamlessly with your content.
Remember, there's no magic number of times you should use a keyword - just make sure it's used in a way that feels natural and adds value to your content.
Did you know that your social media activity can have an impact on your search engine rankings? It's true! As search engines like Google look for ways to determine the relevance and authority of a website, they're starting to consider the social signals generated by a site's content.
For example, if your content is shared by multiple people and across multiple social media platforms, it creates more backlinks for your site. And the more backlinks you have, the higher your search engine ranking is likely to be.
When it comes to improving your search engine rankings, it's not all about keywords and backlinks. In fact, the architecture of your website can play a major role in its success.
From its structure and mobile functionality to its site speed and more, a well-designed site architecture can make it easier for search engines to understand and index your content. This, in turn, can improve your search engine rankings and help you attract more organic traffic to your site.
At Dwane Digital, we specialise in optimising website architecture to help our clients improve their search engine rankings. By focusing on the key factors that matter to search engines, we can help you create a website that's user-friendly, fast, and search-engine friendly.